JIM VALOSIK ART/DIRECTION

Hammer/Ebonite Bowling

 

Ebonite Bowling acquired several other independent companies to build a large porfolio of professional bowling brands. Essentially selling very similar items, different branding of each company under the umbrella required vast personality differences for each imprint. Hammer was known as the "bad boy's" brand that welcomed aggressive ideas, Track stood for precision, Columbia for a High Life-kinda good time, while Ebonite remained the serious pro go-to. 

 

Senior Art Director, with BOHAN.

"The Sauce" Print Collateral
"The Sauce" Print Collateral

Hammer Bowling

"Hot Sauce" Print Collateral
"Hot Sauce" Print Collateral

Hammer Bowling

"Acid" Print Collateral
"Acid" Print Collateral

Hammer Bowling

"Uprising" Print Collateral
"Uprising" Print Collateral

Track Bowling

"Black Widow" Print Collateral
"Black Widow" Print Collateral

Hammer Bowling

"Power Swing" Print Collateral
"Power Swing" Print Collateral

Columbia Bowling

"NVD" Print Collateral
"NVD" Print Collateral

Ebonite Bowling

"Striking Motion" Print Collateral
"Striking Motion" Print Collateral

Ebonite Bowling